While SEO (Search Engine Optimization) can be fairly complex, everyone can do basic SEO optimization for their websites. What are SEO basics every website can and should do?
Good copywriting and selecting your keywords can make the difference between your site ranking well or poorly. The message may be the same in either case but from an SEO standpoint, they will be viewed very differently.
SEO, Search Engine Optimization, is one of the most important, and often neglected, aspects of web design. Building a beautiful, functional website without doing SEO is comparable to building a beautiful, functional home without telling anyone your address.